Multi-level marketing companies are not usually considered cults, but they display many of the hallmarks: isolation, an encouragement to bring in new members, insistence that outsiders are not only wrong but in the wrong, shunning of those who leave, significant financial investment that traps members, and often an idolized central figure.


LuLaRich is a four-part docuseries that chronicles the unraveling of LuLaRoe. Known for their buttery soft leggings, the infamous multi-level marketing company went viral promising young mothers a work-from-home salvation. LuLaRoe’s eccentric founders recruited an astonishing army of independent retailers…MORE


Multi Level Marketing (MLM) schemes are a drain on our society. Its participants either build the pyramid taller, or get squashed by it.

TYPE Documentary


DATE 05.2019

The Dream (Season 1)

This season on The Dream we go inside the world of multi-level marketing to expose this pyramid-shaped business model for what it is. Join us on this bizarre journey filled with snake oil salesmen, shifty millionaires, struggling single moms, and…MORE

TYPE Podcast

SRCThe Dream

DATE 09.2018

Women and Pyramid Schemes

Multi Level Marketing business ventures like LuLaRoe and ItWorks are getting more popular, especially with women. Can selling leggings on Facebook really be a good way to make money or is it all a scam?